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This looks at the top 10,000 pages that are indexed by one of the main search engines and compared with the top 10,000 pages that normal users visit. Out of those pages, below is a list that are visited by normal users but not by the search engine as well as those only indexed by the search engine.
The purpose is to make sure the search engine bots and users are going to the right pages.
Search Engine bots could be going down the wrong path and by getting them off the pages they shouldn't be on, they can spend more time on the pages they should be.